Apple’s long-rumored smart home display reportedly takes design cues from the iconic iMac G4 and could debut on October 13. Early descriptions say the device resembles a modernized version of the lamp-style iMac, pairing a retro appearance with current hardware and Apple’s updated software. This new product is expected to be revealed alongside refreshed Apple TV and HomePod mini models.
According to Bloomberg’s Mark Gurman, Apple plans to announce the new smart display on October 13. Apple has not officially confirmed that date. Reports also indicate the company will introduce a new Apple TV box and an updated HomePod mini at the same event. If you own an existing Apple TV or HomePod mini, it may be worth waiting until mid-October, since Apple often replaces models shortly after unveiling new hardware.
A retro look with a modern brain
Design details circulating in reports describe the smart display as a compact, six-inch square screen mounted on a circular metal base perforated with small speaker holes. The body is said to have a gray aluminum finish and a thickness comparable to a modern iPhone. In addition to a tabletop version, Apple is reportedly planning a wall-mounted configuration.
The styling reportedly nods to the iMac G4, the adjustable-arm desktop introduced in 2002 that many people still remember for its lamp-like silhouette. However, the internal architecture is entirely contemporary. The display is said to run on a new software system centered on an upgraded Siri, offering advanced voice and face recognition. The device would recognize individual users and present personalized content such as calendars, playlists and tailored suggestions. A guest or visitor mode would hide personal data when friends or family are nearby.
Functionality is expected to include video calling and smart home control, allowing the screen to act as a central hub for connected lights, thermostats and other accessories. Because the unit reportedly lacks an internal battery, it will require continuous power and remain plugged in during use.
What else is coming and what it might cost
The refreshed HomePod mini would mark Apple’s first significant update to the small speaker since 2020, while the new Apple TV would be the first update since 2022. Both devices are reportedly getting faster processors to support the upgraded Siri and improved on-device intelligence, but they would retain their existing outward designs.
Apple’s entry into the smart display market has been delayed several times as the company worked to mature Siri and related software. Competitors such as Amazon’s Echo Show and Google’s Nest Hub have led the category for years with larger and more established smart displays. Early reports suggest Apple’s screen will be smaller than many competitors’ offerings, positioning it as a compact, premium alternative intended for bedside tables, kitchen counters, or small living spaces.
No official pricing has been leaked. Price will likely be a key factor in how well the retro-modern design is received. A higher price could limit adoption to Apple enthusiasts and those seeking tight integration with the Apple ecosystem, while competitive pricing could make it an appealing option for users already invested in HomeKit and other Apple services.
If you’ve been considering buying an Apple TV or HomePod mini in the near term, it may be sensible to wait until October 13. New models arriving that day could make current units older inventory and potentially reduce their resale value or relevance within a matter of weeks.
Overall, the reports paint a picture of a distinctive, compact smart display that blends nostalgic design with modern features: personalized Siri-driven experiences, face and voice recognition, smart home control and video calling. While the device’s small size differentiates it from the larger smart displays on the market, its success will depend on pricing, software polish and how well Apple’s updated Siri performs in everyday use.